Specially sourced ingredients that are...

Natural, backed by research, clinically proven, bioavailable ingredients icons Natural, backed by research, clinically proven, bioavailable ingredients icons
Swatch bubbles of some of the specially selected active ingredients contained in the CliniPaw products Swatch bubbles of some of the specially selected active ingredients contained in the CliniPaw products

What goes into our formulas

The science and clinically proven benefits behind each of our ingredients

KSM-66® Ashwagandha

A clinically proven adaptogen that regulates cortisol—the stress hormone. By balancing cortisol, it helps reduce anxiety and promotes a calm, stable mood, all without making your pet drowsy. The active compound, withanolides, boosts your pet's resilience to stress, helping them stay calm and balanced no matter what comes their way.

Included in:
Advanced support for Calming

Lemon Balm

Our unique extract from Melissa officinalis is rich in bioactive compounds, including rosmarinic acid, which helps support GABA receptors in the brain—key players in calming the nervous system and promoting relaxation in our pets. Clinical studies have shown that this natural extract can reduce stress markers like cortisol and heart rate in as little as one hour (see reference 3 on Calming product page).

Included in:
Advanced support for Calming

Passion Flower (Passiflora incarnata)

This natural herb supports relaxation and alleviates stress in dogs through multiple mechanisms. It increases GABA production, inhibits cortisol (the stress hormone), and interacts with serotonin receptors to help regulate mood, making it an effective, gentle solution for promoting calmness without heavy sedation.

Included in:
Advanced support for Calming

L-Tryptophan

An important amino acid that helps produce serotonin, a key neurotransmitter that regulates mood, stress, and anxiety in our pets. In dogs, L-Tryptophan is converted into 5-HTP (hydroxytryptophan), which is then turned into serotonin in the brain. This process helps keep your pet calm, reduces stress, and promotes a sense of well-being.

Included in:
Advanced support for Calming

Chamomile

A natural herb is well-known for its calming properties, thanks to bioactive compounds like Apigenin, which interacts with receptors in the brain to boost the calming effects of GABA (gamma-aminobutyric acid). Along with helping to reduce stress, it also has soothing antispasmodic properties that can ease digestive discomfort often caused by stress.

Included in:
Advanced support for Calming

Valerian

A powerful and well-known herb that helps to ease tense muscles caused by stress. Its key compounds, Valerenic acid and Valepotriates, boost GABA activity, calming the nervous system. Valerian is especially powerful for dogs dealing with sudden anxiety, like during thunderstorms, fireworks, or separation anxiety.

Included in:
Advanced support for Calming

Vitamin B Complex

Vitamin B6 supports the production of important neurotransmitters like serotonin, while Vitamin B3 supports normal brain function to manage stress. Vitamin B1 promotes relaxation, especially for dogs dealing with fear-based reactions. Vitamin B12 reduces the physical effects of stress and fatigue, while also supporting brain function.

Included in:
Advanced support for Calming

Calsporin® Bacillus Velezensis

This powerful, clinically-proven probiotic works its magic by crowding out harmful bacteria, helping to firm loose stools and boost nutrient absorption. It’s been shown to improve stool consistency, reduce faecal odour, and help your pet get the most out of their food.

Included in:
Advanced support for Digestion

Psyllium Husk

Packed with both soluble and insoluble fibre, Psyllium Husk helps to absorb excess water in the gut which helps to optimise stool consistency and texture. This can support your pet when they’re experiencing both constipation and loose stools, supporting normal bowel function.

Included in:
Advanced support for Digestion

Pumpkin Seed

More than just a fibre source, Pumpkin Seed is loaded with essential nutrients, healthy fats, and antioxidants that create a happy, healthy environment for your pet’s gut, all while helping to regulate stool consistency.

Included in:
Advanced support for Digestion

Apple Pectin

This fibre-rich ingredient not only regulates stool consistency, but acts as a prebiotic, feeding the good gut bacteria. By slowing digestion, Apple Pectin allows for better nutrient absorption and more regular bowel movements.

Included in:
Advanced support for Digestion

Chicory Root

A natural source of FOS (Fructooligosaccharides) and Inulin, Chicory Root acts as a prebiotic, fuelling the growth of beneficial gut bacteria and promoting a balanced microbiome.

Included in:
Advanced support for Digestion

Vitamin B12

Besides it’s many benefits, Vitamin B12 plays a key role in helping your pet break down carbohydrates and fats, ensuring smooth and efficient digestion.

Included in:
Advanced support for Digestion

Hydrolysed Collagen Complex

Derived from chicken, marine, and bovine origins, our special hydrolysed collagen complex features Type II collagen to support joint cartilage and inflammation, along with Type I and III collagen to strengthen tendons, ligaments, and skin elasticity.

Included in:
Advanced support for Joints & Skin

Ovopet® Egg Shell Membrane

Scientifically proven to protect and strengthen your pet’s joints, improve mobility and muscle development, and maintain your pet’s skin and coat in a healthy state. Ovopet® is a natural and sustainable source of Collagen, Glucosamine, Chondroitin, Hyaluronic Acid and proteins, which is supported by 20+ in vitro and in vivo clinical trials. 

Included in:
Advanced support for Joints & Skin

Glucosamine

One of the most widely used and trusted materials for joint health! Dogs naturally produce glucosamine, which helps build and maintain cartilage—the flexible tissue cushioning their joints and absorbing shock. It also supports the production of synovial fluid, which lubricates joints for smooth movement. However, as dogs age their glucosamine levels naturally drop, often leading to joint issues. That’s where our unique plant-based glucosamine comes in—unlike common shellfish sources, our vegan material is safe, effective, and eco-friendly.

Included in:
Advanced support for Joints & Skin

Boswellia Extract

Our Boswellia Extract stands out for its high AKBA (Acetyl-11-keto-β-boswellic acid) content, which helps inhibit key enzymes that lead to inflammation, reducing pain and improving your pet’s mobility. AKBA specifically blocks the enzyme 5-lipoxygenase (5-LOX), responsible for producing inflammatory molecules, offering a natural and holistic approach to support your pet’s inflammatory response.

Included in:
Advanced support for Joints & Skin

Brewers Yeast

A tasty and nutrient-packed ingredient, Brewers Yeast provides high-quality proteins, immune-boosting Beta Glucans, and an array of essential B vitamins like B1, B2, B6, and B12 for all-around health. This nutrient-rich ingredient  promotes skin health, immune function and digestion.

Included in:
Advanced support for Calming
Advanced support for Digestion Advanced support for Joints & Skin


Prebiotics & Postbiotics

Prebiotics feed the good bacteria in your pet’s gut, while Postbiotics are packed with bioactive compounds containing metabolites, enzymes and peptides to help to keep the digestive tract happy and healthy.

A balanced gut microflora is crucial for overall well-being and helps to ensure your dog thrives.

Included in:
Advanced support for Calming
Advanced support for Digestion Advanced support for Joints & Skin


Hydrolysed Chicken Liver

Makes our powder toppers not only delicious but also safe for your pet. This hypoallergenic ingredient ensures that CliniPaw toppers are loved by your dog!

Included in:
Advanced support for Calming
Advanced support for Digestion Advanced support for Joints & Skin

Whole goat milk powder

This is a super ingredient which is gentle on sensitive tummies, and naturally provides a range of nutrients which are proven to provide our pets with essential health benefits.

  • Vitamin A, C and B Complex (B1, B2, B3, B6 & B12) support our pet’s immune function, skin health and overall well-being.
  • Calcium, Magnesium, Potassium and Phosphorus are all important for bone health and muscular function. 
  • Fatty Acids such as Omega-3 and Omega-6 are essential for healthy skin, coat and cognitive function. 
  • Proteins in goat’s milk, which are easily digestible, help to support muscle growth and repair.
  • Natural probiotics and digestive enzymes improve digestive function, enhance nutrient absorption and help to break down fats and proteins.
No allergens.
No fillers.
No toxins.
No GMOs.
No nasties.
No contaminants.
No allergens.
No fillers.
No toxins.
No GMOs.
No nasties.
No contaminants.
No allergens.
No fillers.
No toxins.
No GMOs.
No nasties.
No contaminants.

Backed by science, loved by pets

Clinically proven ingredients

Third-party testing of our chosen ingredients demonstrate the benefits they have for your pets. Read more about the science below...

A graph showing how Ashwagandha in the CliniPaw Calming product helps to reduce cortisol levels

Reference 1 - KSM-66® Ashwagandha

Reduction in cortisol (stress hormone) levels

In a randomised, double-blind study, cortisol levels were measured to assess the impact of KSM-66® Ashwagandha on stress. Results showed a 26.9% reduction in cortisol among dogs treated with Ashwagandha, approximately six times greater than those on a placebo. [1]

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A graph showing how Ashwagandha in the CliniPaw Calming product helps to reduce cortisol levels

Reference 1 - KSM-66® Ashwagandha

Anxiety, excitability and aggression improvements

In a randomised controlled trial, KSM-66® Ashwagandha was evaluated using the Canine Behavioural Assessment and Research Questionnaire. The study found significant improvements in anxiety, excitability, and aggression markers [1].

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A graph showing how Lemon Balm in the CliniPaw Calming product helps to reduce stress

Reference 2 - Lemon Balm

Reduction in stress levels

Our lemon balm extract is clinically proven to lower cortisol levels, thereby reducing the negative effects of stress. As shown in the chart, participants taking lemon balm experienced decreased salivary cortisol levels, while the placebo group showed a significant increase in a 3 hour period [2].

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A graph showing how Lemon Balm in the CliniPaw Calming product helps to reduce stress
A graph showing how Ashwagandha in the CliniPaw Calming product helps to reduce stress, anxiety and depression

Reference 3 - Ashwagandha

Reduced levels of stress, anxiety and depression

In a randomised, double-blind study, cortisol serum levels and two stress scales—PSS (Perceived Stress Scale) and DASS (Depression, Anxiety, and Stress Scale)—were used over a 60-day period. The study found significant improvements in all measured stress markers, highlighting reduced stress, anxiety, and depression levels [3].

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A graph showing how Ashwagandha in the CliniPaw Calming product helps to reduce stress, anxiety and depression
Pain improvement graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement  improves pain

Reference 4 - Ovopet®

Pain improvement

In a placebo-controlled study utilising the WOMAC index, participants using Ovopet® experienced a 48% improvement in pain scores over 30 days, with results evident as early as day 3 compared to the placebo group [4].

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Pain improvement graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement  improves pain
Hip joint improvement graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement improves hip joint space

Reference 5 - Ovopet®

Hip joint improvement

Sonographic evaluations involving 40 dogs being treated for Osteoarthritis demonstrated a significant improvement in hip joint space vs placebo over the treatment period, emphasising the structural support provided by Ovopet® [5].

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Hip joint improvement graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement improves hip joint space
Pet owner pain score improvement graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement  improves pain

Reference 5 - Ovopet®

Pain improvement

Pet owners were asked to score the pain they thought their arthritic dogs were experiencing over a 40 day period. Interestingly the placebo group score remained consistent throughout, but the treated group recorded a significant reduction of 37.9% by day 40 [5].

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Pet owner pain score improvement graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement  improves pain
Skin improvements graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement improves skin elasticity, firmness and waterloss

Reference 6 - Ovopet®

Skin improvements

In a placebo controlled clinic-nutritional study it was observed that those using Ovopet® Egg Shell Membrane had a significant improvement in skin elasticity, firmness and the skin epidermis function over a 60 day period, vs the placebo group [6].

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Skin improvements graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement improves skin elasticity, firmness and waterloss
A graph showing how Lemon Balm in the CliniPaw Calming product helps to calm mood

Reference 7 - Lemon Balm

Calming mood

Our lemon balm extract contains specific levels of rosmarinic acid, known to enhance GABA activity and promote a calm mood. Research indicates that blood concentrations of rosmarinic acid increase significantly within 30 minutes to two hours after ingestion, highlighting its rapid onset of action [7].

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A graph showing how Lemon Balm in the CliniPaw Calming product helps to calm mood
Skin barrier function improvement graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement improves skin barrier function

Reference 9 - Ovopet®

Improved skin hydration

In this study involving rats, transepidermal water loss (TEWL) was assessed in comparison to a placebo group. The findings indicate a significant reduction in TEWL in the groups treated with Ovopet®, suggesting enhanced benefits to the sebum layer and improved skin barrier health [9].

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Skin barrier function improvement graph - study showing how Ovopet egg shell membrane in CliniPaw Joints & Skin supplement improves skin barrier function
Faecal score and smell improvement graph for a 3rd party Calsporin study - contained in our Digestion product

Reference 11 - Calsporin®

Improvement in faecal scores and smell

In dogs, the Calsporin® used in Advanced Support for Digestion resulted in improved faecal scores, and so an improvement in stool quality, and reduced Ammonia levels which is associated with smell [11].

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Faecal score and smell improvement graph for a 3rd party Calsporin study - contained in our Digestion product
Stool quality improvement graph for a 3rd party Calsporin study - contained in our Digestion product

Reference 8 - Calsporin®

Improvement in stool quality and reduction in moisture

Over a 5 week period a placebo controlled trial scored the stool consistency of dogs using Calpsorin® which demonstrated benefits from week 1, and overall improvements in stool quality and reduction in faecal moisture [8].

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Stool quality improvement graph for a 3rd party Calsporin study - contained in our Digestion product
Faecal consistency graph for a 3rd party Calsporin study - contained in our Digestion product

Reference 10 - Calsporin®

Improvement in stool consistency

A separate study also showed that faecal quality was improved in dogs using Calsporin®  vs the placebo group from week 1, and their scores were significantly more consistent over the 4 week trial [10].

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Faecal consistency graph for a 3rd party Calsporin study - contained in our Digestion product
Stool consistency improvement graph for a 3rd party Calsporin study - contained in our Digestion product

Reference 8 - Calsporin®

Improvement in gut health

A placebo controlled study found that Calpsorin®  improved the microbiota biodiversity in dogs, which is important to gut health. Higher diversity results in a more stable microbiota which is less susceptible to gut disorders and inflammatory gut disorders [8].

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Stool consistency improvement graph for a 3rd party Calsporin study - contained in our Digestion product
CliniPaw Calming supplement being sprinkled onto a bowl of dog food

Make your dog’s meal nutritionally complete

Our meal toppers are made up of natural, tasty and vital ingredients your dog needs to support their health. No need to change their food, just add CliniPaw.